Product Marketing Manager, Community

3+ years of experience
Love studying user behavior and turning insights into action.
Can write copy that’s sharp, clear, and useful without needing heavy direction.
Thrive in fast-moving environments where you own the full outcome, not just the task.
Love connecting people virtually and in-person when possible
Have experience in product marketing, lifecycle, growth, or community at an early-stage company.
Can lead an initiative from start to finish and aren’t afraid of ownership
Feel comfortable context switching between memberships.

Analyze user behavior to uncover what drives activation, retention, daily use, and value for members.
Identify drop-off points and lead initiatives to fix them through product recommendations, member messaging, and new campaigns.
Own and report on key engagement metrics, working closely with product and leadership.
As the individual with most time on platform, bring qualitative data findings to product and leadership teams as a voice of our members.
Be the day-to-day voice of the brand inside the platform—welcoming users, starting threads, attending events, and keeping momentum high.
Be a connector. When a product gap exists, find new ways to make the initiative come to life via self-created campaigns and MVPs.
Work hand-in-hand with our creator to amplify conversations and elevate standout members.
Collect and synthesize member feedback to inform product and content decisions.
Write and manage lifecycle messaging across email, in-app, and other touchpoints.
Create clear, compelling copy that drives action—whether that’s profile completion, content interaction, or DMs.
Map the full member journey and constantly refine onboarding and re-engagement flows.
Be a host everyday to new members. Be the connector, event host when needed, help members feel welcome while helping them find value.
Build rapport and trust with Workweek’s creators as a fellow voice in the memberships. Then work with Workweek’s team to bring initiatives you proposed to life.

No preferred qualifications provided.