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Product Marketing Manager – Adobe Marketo Engage

Product Marketing Manager – Adobe Marketo Engage

CompanyAdobe
LocationSan Jose, CA, USA
Salary$97600 – $175400
TypeFull-Time
DegreesBachelor’s, MBA
Experience LevelSenior

Requirements

  • BS/BA and 5+ years related work experience required, MBA a plus.
  • Experience in product marketing including proven success in messaging, storytelling, sales enablement and business analysis
  • Experience marketing world-class Software-as-a-Service products.
  • Strong analytical, written, and verbal communication skills
  • Experience presenting to large and small audiences both live and virtual
  • “High-horsepower” thinker – “High Execution” doer
  • Ability to work across organizational lines and influence without authority
  • Comfortable in a fast moving, dynamic environment
  • Highly skilled at critical decision-making

Responsibilities

  • Deeply understand our buyers and markets
  • Empower our sales team to progress deals, through training and direct deal support
  • Drive messaging and content strategies that appeal to potential and existing customers
  • Create and manage a compelling set of sales tools and collateral
  • Partner with Product Management to help shape product roadmap and vision
  • Evangelize Marketo directly to analysts and potential customers in deals or events
  • Understand the competitive landscape and train sales to win against competitors
  • Develop strategic plans, market positioning, and value propositions

Preferred Qualifications

  • Experience with marketing automation, campaign management, digital marketing or email marketing platforms or marketing to marketers a plus.
  • Experience marketing and selling to both large enterprises and scaling a high volume/velocity software business a plus