Digital Marketing Specialist
| Company | Land O’Lakes |
|---|---|
| Location | Joplin, MO, USA |
| Salary | $59840 – $89760 |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Entry Level/New Grad, Junior |
Requirements
- Experienced in digital marketing and project management
- Understanding of user experience design
- Understanding of platform performance analytics
- Cross-functional coordination
- 1+ years of driving digital engagement
- 4-year degree in related field
- Willingness to work in a fluid and ever changing environment
Responsibilities
- Manage product information management (PIM)
- Drive digital engagement
- Lead daily operations development of Nutra Blend’s digital platforms
- Manage the full lifecycle of cross-functional digital projects
- Plan, design UX, and implement with IT teams
- Promote new features and track performance
- Collaborate with Elanco marketing lead and Nutra Blend Marketing Manager to develop and launch joint digital initiatives
Preferred Qualifications
- Familiarity with supplier collaboration or B2B digital integration
- Familiarity with animal agriculture or animal nutrition