Sr. Director of Sales-Newschannel 5/WTVF
Company | Scripps |
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Location | Nashville, TN, USA |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Expert or higher |
Requirements
- Bachelor’s degree in business or related field or equivalent experience preferred
- 10+ years proven success in media sales, including at least 3 years of management responsibility
- Experience with inventory management, pricing strategies, and political advertising guidelines
- Experience in agency and direct strategic account management
- Knowledge of broadcast inventory and digital/video capabilities
Responsibilities
- Collaborate with the General Manager and other Scripps leaders to establish and accomplish station objectives
- Create sales budgets and forecast weekly station revenue to achieve annual targets
- Manage all broadcast and digital inventory, setting and adjusting station rates to maximize revenue
- Lead the sale of advertising time to clients and agencies, representing the station locally and nationally
- Meet with clients, advertisers and community organizations to maintain high visibility in Nashville
- Collaborate with sales leaders across Scripps to create best practices that optimize team performance
- Ensure sales managers and sellers utilize Scripps Sales Process (SSP) resources and tools
- Proactively create and manage enterprise or local station initiatives and new business projects
- Partner with Sales Managers to train, develop and motivate the local sales team
- Foster career growth and development, creating a pipeline of talent for future Scripps sales management roles
- Provide comprehensive coaching for sales managers in all aspects of local, national and general sales management
- Interface with the station’s national rep firm to set goals and hold them accountable for results
- Establish local market value through knowledge of competitor strengths and weaknesses
Preferred Qualifications
- Strong analytical abilities to foresee potential pitfalls while remaining positive about achieving benefits
- Facilitative problem-solving abilities
- Desire for decision-making authority and willingness to accept responsibility
- Strong initiative to tackle new and difficult challenges
- Effectiveness in various presentation settings both inside and outside the organization
- Proven leadership skills that foster open dialogue, empower others, and address conflict directly
- Strong coaching skills with the ability to provide feedback with empathy
- Ability to remain calm under pressure while managing multiple tasks in a fast-paced environment
- Advanced oral and written communication skills
- Advanced computer skills including Microsoft Office and Zoom
- Driving required. Valid Driver’s License, good driving record, and ability to provide proof of insurance with the company required insurance limits