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Senior Product Marketing Manager
| Company | Reality Defender |
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| Location | New York, NY, USA |
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| Salary | $120000 – $155000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior |
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Requirements
- 5+ years of experience in product marketing for B2B SaaS, preferably in cybersecurity or API-based solutions.
- Proven track record of managing and executing successful multi-channel marketing campaigns in fast-growth or early-stage companies.
- Strong understanding of technical audiences, including IT decision-makers, developers, and security teams.
- Proven ability to create clear, compelling messaging for technical products.
- Exceptional collaboration skills with the ability to work across sales, product, and customer success teams.
- Bias for action and ability to work with ambiguity.
- Startup experience is a must.
Responsibilities
- Execute on go-to-market strategies for new products, features, and integrations.
- Develop positioning and messaging for target audiences that drives action, translating them into compelling value propositions and materials for Reality Defender’s sales and customer success.
- Collaborate with sales, customer success, and product teams to create differentiated collateral to effectively position our products against competitors in the market.
- Partner with stakeholders to ensure alignment on messaging and positioning strategies.
- Manage content, such as blogs, case studies, social media posts, and our newsletter.
- Conduct market research to understand customer needs, industry trends, and competitive landscape.
Preferred Qualifications
- Startup experience is preferred.
