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Senior Social Media Manager

Senior Social Media Manager

CompanyVox Media
LocationNew York, NY, USA
Salary$75000 – $85000
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • Experience with social media and other content distribution platforms, including Instagram
  • Experience with Reddit and Substack a plus but not required
  • Experience with video editing also a plus but not required
  • Experience with Canva or similar tools
  • Strong writing skills; copywriting experience preferred
  • Ability to think creatively and pitch and execute new audience engagement ideas
  • Passion for engaging with audiences
  • Understanding of Vox’s editorial mission

Responsibilities

  • Be the primary manager of Vox’s social media accounts across platforms, with particular emphasis on Instagram
  • Build our presence on other platforms where we can engage existing active audiences, including Bluesky, Reddit, and Substack
  • Act as an expert on social media, headlines, and SEO for the broader newsroom when needed
  • Analyze what’s working and make adjustments to strategy based on what we’re seeing
  • Ensure our highest priority stories and editorial initiatives reach their target audience, by developing distribution strategies and collaborating with internal marketing, communication, and events teams
  • Develop a deep understanding of Vox’s editorial strategy and build relationships with editors
  • Work with other audience team members on crowdsourcing audience questions and increasing number of stories coming directly from audience engagement

Preferred Qualifications

  • Experience with Reddit and Substack a plus but not required
  • Experience with video editing also a plus but not required