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Senior Social Media Manager
Company | Vox Media |
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Location | New York, NY, USA |
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Salary | $75000 – $85000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- Experience with social media and other content distribution platforms, including Instagram
- Experience with Reddit and Substack a plus but not required
- Experience with video editing also a plus but not required
- Experience with Canva or similar tools
- Strong writing skills; copywriting experience preferred
- Ability to think creatively and pitch and execute new audience engagement ideas
- Passion for engaging with audiences
- Understanding of Vox’s editorial mission
Responsibilities
- Be the primary manager of Vox’s social media accounts across platforms, with particular emphasis on Instagram
- Build our presence on other platforms where we can engage existing active audiences, including Bluesky, Reddit, and Substack
- Act as an expert on social media, headlines, and SEO for the broader newsroom when needed
- Analyze what’s working and make adjustments to strategy based on what we’re seeing
- Ensure our highest priority stories and editorial initiatives reach their target audience, by developing distribution strategies and collaborating with internal marketing, communication, and events teams
- Develop a deep understanding of Vox’s editorial strategy and build relationships with editors
- Work with other audience team members on crowdsourcing audience questions and increasing number of stories coming directly from audience engagement
Preferred Qualifications
- Experience with Reddit and Substack a plus but not required
- Experience with video editing also a plus but not required