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Manager – Web Operations

Manager – Web Operations

CompanyWGU
LocationSalt Lake City, UT, USA
Salary$91800 – $151400
TypeFull-Time
DegreesBachelor’s
Experience LevelSenior

Requirements

  • Bachelor’s degree
  • 5 years of experience in managing website operations
  • Understanding of web platforms (Content Management Systems, Forms, A/B Testing Solutions, Databases, Analytics, etc.)
  • 5 years of experience in web operations data analysis
  • Prior experience leading people, may be substituted for experience leading large, cross-functional or multi-departmental projects

Responsibilities

  • Act as the internal champion for the visitors to our websites, understand their goals and focus on ways to serve them better.
  • Support content managers and creative partners with innovative ways to launch campaigns through website distribution.
  • Inspire and Develop team members to achieve university and team goals.
  • Work with cross-functional partners across teams to identify ways to reach goals supported through the website.
  • Lead team of web specialists and supervisors.
  • Define the content strategy for web and strive for clear and concise content campaigns across applicable digital touch points.
  • Constantly monitor site performance to define enhancements that will improve performance toward goal achievement.
  • Create processes that ensure timely and accurate updates of content on site.
  • Strive for continual innovation in the operation and functionality of web tools.
  • Continual collaboration with conversion team to appropriately test changes and measure success.

Preferred Qualifications

  • Experience with AEM and Adobe Analytics a plus