Specialist – Communications Operations
| Company | Lindenwood University |
|---|---|
| Location | St Charles, MO, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Mid Level |
Requirements
- Bachelor’s degree in communications, marketing, business administration, or related discipline
- Minimum two years’ experience working with CRM systems, preferably in an admissions or enrollment context
- Prior experience managing mailers and large-scale outbound communication initiatives preferred
Responsibilities
- Manages and executes communication workflows within the admissions Customer Relationship Management (CRM) system, ensuring accuracy and effectiveness
- Coordinates admissions-related outbound communication logistics, including print, digital, and mailer campaigns
- Integrates data-driven processes within the CRM to streamline and optimize communication outreach efforts
- Monitors and analyzes CRM-driven communication effectiveness and collaborates with Enrollment and Marketing leaders to develop outbound strategies
- Oversees inventory, production, and distribution of physical mailers and printed enrollment materials
- Engages in quarterly secret-shopping and auditing of all enrollment communications
- Develops communication sequences within the enrollment cycle
- Assists with developing targeted CRM queries and segments for enrollment campaigns
Preferred Qualifications
- Demonstrated ability to work effectively with individuals from diverse communities and cultures
- Proficiency with admissions CRM systems and understanding of data integration principles
- Exceptional organizational and project management skills, including the ability to manage multiple projects concurrently
- Excellent attention to detail and strong analytical capabilities
- Strong written and verbal communication skills
- Familiarity with postal regulations and logistics for direct mail campaigns
- Adept at collaborating across multiple teams to achieve shared objectives