Marketing Social Media
| Company | Universal Engraving |
|---|---|
| Location | Overland Park, KS, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Junior, Mid Level |
Requirements
- Bachelor’s degree or equivalent experience
- Excellent written and verbal skills
- Managing multiple projects, meeting deadlines, and staying organized
- Motivated individual. Ability to follow-up on tasks and projects without constant supervision
- Ability to respond effectively in a fast-paced environment
- Excellent detail and organizational skills
- Ability to work independently and in a team environment
- Experience with social media, email campaigns and analytics
- Proficiency in Design Software: Adobe Creative Suite (Photoshop, Illustrator, InDesign)
- Understanding Design Principles: Layout, typography, color theory, and visual hierarchy
- Proficient in Microsoft Office (Word, Outlook, PowerPoint and Excel)
- Driver’s license (Required)
- Social Media: 2 years (Required)
- Graphic Design: 2 years (Required)
Responsibilities
- Contribute to the customer’s experience on the websites including content, graphics, and promotions.
- Create visual concepts using software or traditional models to communicate ideas through various mediums like print, digital, and video.
- Develop layouts, designs, and visual assets for various projects such as advertisements, websites, promotions, literature and UEI® Group Companies branding.
- Curating visual assets to best support UEI® Group subsidiaries.
- Drive traffic and sales with email marketing and campaigns.
- Facilitate the companies’ e-marketing efforts including campaign development and execution, and reporting.
- Develop creative content, graphics and promotions.
- Utilize analytics, ad tracking, tag management, content management.
- Continually evaluate and identify new opportunities through a review of ROI.
- Develop and implement an effective, integrated presence on social media sites.
- Create the UEI® Group content and manage the interaction with customers for social media platforms.
- Monitor the companies’ presence on social networks.
- Utilize tie-ins to E-Marketing and websites.
- Provide assistance in developing new strategies and best practices for social media.
- Analyze usage and traffic patterns to improve customer experience and conversion rates- use analytical tools to generate monthly reports.
Preferred Qualifications
-
No preferred qualifications provided.