Video Strategy and Activation Lead
| Company | |
|---|---|
| Location | Toronto, ON, Canada |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | Bachelor’s |
| Experience Level | Senior, Expert or higher |
Requirements
- Bachelor’s degree or equivalent practical experience.
- 8 years of experience in digital media, sales, marketing, or product roles, or 6 years with an advanced degree.
- Experience working with advertisers, agencies, or clients.
Responsibilities
- Partner with business teams to support YouTube and video business growth through industry knowledge, product expertise, and go-to-market strategy.
- Identify new opportunities for Google to drive incremental impact in the market, and incubate solutions in market.
- Develop, leverage (global and regional) and refine go-to-market strategy with the purpose to improve business teams approach to supporting clients with large, multi-faceted media propositions.
- Expert communication skills, lead customer meetings and workshops, ensuring engaged perspectives and differentiated value propositions are presented through unique, market-relevant insights.
- Own a video business goal across a set of key verticals.
Preferred Qualifications
- Experience working in sales or strategy in the streaming or social video space.
- Experience in planning, buying and measuring offline or online media.
- Experience with video advertising solutions.
- Ability to develop and deliver messages that translate into sales narratives and influence audiences across all levels of an organization.
- Excellent business acumen with a proven track record of identifying how market trends will translate into business opportunities.
- Excellent communication skills.