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Marketing – Sales

Marketing – Sales

CompanyASM Global
LocationRichmond, VA, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
DegreesAssociate’s
Experience LevelMid Level

Requirements

  • Associate degree or equivalent from two-year college in Marketing, Public Relations or Journalism preferred.
  • Previous experience/internship in Marketing, Public Relations, Journalism, or related industry experience (i.e., advertising agency, radio/television) required.
  • Or equivalent combination of education and experience
  • Excellent written and verbal communication skills required.
  • Basic understanding of demographics and media buying ability
  • Requires flexible schedule to cover events.

Responsibilities

  • Direct responsibility for selling premium seating inventory for non-University events.
  • Works with University personnel on website placement for Siegel Center events.
  • Communicates with outside advertising agencies on on-going campaigns.
  • Writes and prepares copy for print/radio/TV spots.
  • Places advertising for event marketing.
  • Handles press-related duties during events.
  • Prepares and disseminates company event and press releases.
  • Coordinates promotions and special events with event promoters and facility personnel.
  • Prepares copy and layout for company newsletter.
  • Assists with the management, development, production, and distribution of promotional and collateral materials to support sales and marketing programs.
  • Works in conjunction with the General Manager in the planning and execution of events.
  • Works with facility and the University to coordinate promotional and marketing efforts.
  • Supervises marketing efforts.
  • Maintains high standards, positive attitude, and professional appearance.
  • Plans and conducts market research to identify opportunities for increased sales.
  • Provides post-event reports, analysis, and regular status reports on marketing programs.

Preferred Qualifications

  • Associate degree or equivalent from two-year college in Marketing, Public Relations or Journalism preferred.