Portfolio Marketing Manager
| Company | Zoetis |
|---|---|
| Location | Remote in USA, Parsippany-Troy Hills, NJ, USA |
| Salary | $91000 – $148000 |
| Type | Full-Time |
| Degrees | Bachelor’s, MBA |
| Experience Level | Senior, Expert or higher |
Requirements
- Bachelor’s degree in Business, Marketing, Life Sciences, or related field; MBA preferred
- 8+ years of marketing experience in diagnostics, medical devices, or animal health, with experience in product management
- Ability to develop and execute portfolio-level marketing strategies
- Strong understanding of P&L management and pricing strategy
- Experience conducting market research and applying insights to business decisions
- Proven ability to work across teams including sales, R&D, finance, and supply chain
- Strong ability to present and communicate marketing strategies to senior leadership
- Ability to manage multiple initiatives and prioritize tasks effectively
Responsibilities
- Develop and implement global marketing strategies for the assigned product portfolio
- Oversee the commercial aspects of the entire product lifecycle, from new product launches to end-of-life strategies
- Manage product-level financial performance, including revenue, gross margin, and profitability targets
- Conduct market research and competitive analysis to identify trends, customer needs, and growth opportunities
- Develop and implement go-to-market strategies, including pricing, messaging, and promotional activities
- Provide sales teams with marketing materials, training, and tools to drive commercial success
- Work with Product, R&D, Medical and external partners to identify and develop new product opportunities
- Partner with regional marketing teams, finance, and supply chain to ensure global alignment
- Gather insights from veterinarians, distributors, and industry stakeholders to refine portfolio strategy
Preferred Qualifications
- MBA preferred