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Senior Vice President – Corporate Affairs – Media Relations
Company | Golin |
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Location | New York, NY, USA |
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Salary | $150000 – $265000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Senior, Expert or higher |
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Requirements
- Bachelor’s degree and 12+ years of corporate communications and media relations experience, with significant time at a global PR agency
- Proven track record leading corporate reputation and media relations programs for major companies, brands
- Strong network of media relationships across top-tier business and trade outlets
- History of successful team leadership and talent development
- Outstanding written and verbal communication abilities
- Strong strategic thinking and problem-solving capabilities
- Excellence in executive counsel and C-suite communications
- Deep understanding of the evolving media landscape and content ecosystem
- Proven ability to translate complex business stories into compelling narratives
- Strong project management and organizational skills
- Ability to thrive in a fast-paced environment while managing multiple priorities
- Travel: 15-20% as needed for clients
Responsibilities
- Develop and execute comprehensive media relations strategies aligned with clients’ business objectives and corporate narratives
- Lead high-stakes media relations programs including corporate announcements, issues management, and executive visibility campaigns
- Provide senior counsel to C-suite executives on media strategy, reputation management, and strategic positioning
- Drive innovation in storytelling approaches and media engagement tactics across traditional and digital channels
- Have a deep knowledge and understanding of a broad base of industries and business trends to effectively strategize and manage outreach
- Maintain and leverage strong relationships with top-tier business reporters, producers, contributors, podcasters and influencers as well as trade media contacts across broadcast, print, and digital outlets with a focus on B2B, Tech and Finance
- Identify and create compelling news angles and storytelling opportunities that advance clients’ business and reputation goals
- Coach C-suite executives for media interviews and speaking opportunities
- Oversee the development of strategic media materials including messaging frameworks, press releases, and briefing document
- Manage and mentor a team of 10-15 media relations professionals, fostering their growth and development and ensuring the full team has the breadth and depth of relationships across the corporate, B2B, finance and tech media space
- Build and maintain strong client relationships across the senior executive level
- Collaborate with cross-functional teams including creative, digital, and analytics to deliver integrated communications programs
- Ensure exceptional client service delivery and program results
- Support account teams and senior leaders on new business development and pitches
- Support US and global practice leadership on media relations strategy for the team and overall practice development goals and ambitions
Preferred Qualifications
No preferred qualifications provided.