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Enablement Program Manager
Company | Contentsquare |
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Location | New York, NY, USA |
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Salary | $100000 – $110000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Junior, Mid Level |
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Requirements
- 1+ years of experience in a sales, sales enablement, or learning and development role
- Understanding of the sales process and sales enablement best practices
- Proficiency in using sales enablement tools and technologies
- Excellent project management and organizational skills
- Strong written and verbal communication skills
- Ability to work independently and as part of a team
- Passion for driving sales performance through enablement initiatives
- College degree
Responsibilities
- Develop and manage comprehensive onboarding programs to help new sales hires ramp quickly and effectively
- Create a structured curriculum covering: Company history, culture, and values, Product knowledge, Sales methodology, Competitive landscape
- Assign mentors or buddies to provide support and guidance
- Conduct regular check-ins and assessments to track progress and identify areas for improvement
- Design and implement training initiatives that support ongoing development for sales teams, focusing on product knowledge, sales skills, and competitive positioning
- Deliver regular training sessions, workshops, and webinars on relevant topics
- Provide access to online learning resources, such as e-learning modules, videos, and articles
- Encourage participation in industry conferences and events to stay up-to-date on trends and best practices
- Collaborate with marketing, product, and customer success teams to ensure alignment on messaging, product updates, and go-to-market strategies
- Participate in cross-functional meetings and planning sessions
- Share feedback and insights from the sales team to inform product development and marketing campaigns
- Work with customer success to ensure a smooth handoff from sales to post-sales support
- Establish key metrics to track the effectiveness of enablement programs and use data-driven insights to optimize initiatives
- Track metrics such as ramp-up time, sales cycle length, win rate, and customer satisfaction
- Gather feedback from sales reps and managers on the effectiveness of training programs
- Use data to identify areas for improvement and adjust training programs accordingly
- Leverage Mindtickle, Confluence, Monday.com, and other tools to deliver and track training programs
- Use Mindtickle to create and deliver online training modules and assessments
- Use Confluence to create and share training materials and documentation
- Use Monday.com to manage and track training projects and tasks
- Explore and implement new technologies and tools to enhance the effectiveness of training programs
- Work closely with sales leadership to identify gaps, provide training solutions, and measure impact
- Attend sales meetings and participate in sales pipeline reviews
- Conduct regular needs assessments to identify training gaps and opportunities
- Develop and deliver targeted training programs to address specific needs
- Develop and curate enablement materials, playbooks, and training guides to support sales teams in engaging customers effectively
- Create sales playbooks that outline best practices for different sales scenarios
- Develop training guides that provide step-by-step instructions on key sales processes
- Curate a library of relevant articles, videos, and other resources for sales reps to access
- Ensure that all content is up-to-date and relevant to the needs of the sales team.
Preferred Qualifications
- Experience developing and delivering training programs a plus