Digital Technology Product Management Lead Analyst

Digital Technology Product Management Lead Analyst

Requirements

• Requires a Bachelor’s degree, or foreign equivalent, in Computer and Information Sciences, Computer Engineering, or related field
• 2 years of progressive, post-baccalaureate experience as a Digital Analyst, Programmer, Business Analyst or related position involving implementation of third-party marketing tagging for the financial services industry
• 2 years of experience must include: Tag Manager tools: Ensighten and Adobe Launch; Java script programming including Angular.js and React.js; Front-end software development; Debugging and testing processes; Business analytics; Adobe Analytics; and Agile and Waterfall methodologies.

Responsibilities

• Develop and test layouts, interfaces, functionality, and navigation menus to ensure compatibility and usability across browsers or devices
• Collaborate with web development professionals, such as front-end or back-end developers, to complete the full scope of web development projects
• Design and test interfaces that facilitate the human-computer interaction and maximize the usability of digital devices, websites, and software with a focus on aesthetics and design
• Engage in digital tagging projects for organization’s Consumer Bank business involving implementation of third-party marketing tagging
• Ensure appropriate configurations and triggers are made in enterprise tag manager
• Gather and analyze business’ tracking and analytical requirements, document necessary tagging strategies, and assist with implementation, testing and validation of design
• Conduct evaluation and reimplementation of end state site catalyst design
• Perform implementation of universal data layer and enterprise tag manager throughout consumer digital environment
• Use Java script programming to code language used for injecting tagging from tag manager
• Write code within enterprise tag manager and perform necessary testing from deployment into production
• Debug code and perform appropriate testing of applications using Angular.js and React.js frameworks
• Use digital tracking/analytics tools to collect data about online engagements
• Synthesize company-wide data using key performance indicators (KPIs) and create dashboards and presentations to marketing teams, and senior managers
• Plan, design, and implement tagging and digital analytics solutions.

Preferred Qualifications

No preferred qualifications provided.