Senior Enterprise Account Based Marketing Manager

6+ years of experience in demand generation, integrated campaigns, or Account Based Marketing in the B2B SaaS space
Experience in partnering with RevOps on data enrichment, audience segmentation, and outbound list builds
Ability to work strategically and tactically across multiple campaigns and channels
Courage to take the initiative, pilot, and evaluate new program types
Experience using data and metrics to develop strategy and drive program improvements
Well-organized with great attention to detail
Strong project management skills
Excels at cross-functional collaboration across multiple organizations
Proficient in Salesforce (CRM), Marketo (MA), Asana (Project Management), and Google Suite

Develop the full-funnel integrated campaign strategy for Checkr’s must-win Enterprise accounts to fuel pipeline and revenue growth
Own the execution and optimization of 1:1 and 1:Few ABM campaigns across web, email, advertising, webinars, direct mail, outbound, and direct mail channels in partnership with the Field Events, Enterprise Sales, and Partner teams
Craft compelling messaging and copy across landing pages, email, advertising, and Outreach sequences in collaboration with Sales, Product Marketing, and Content teams
Partner with the brand team to test and optimize creative concepts for promotion across campaign channels
Identify and manage target audience lists in partnership with RevOps, PMM, and Sales for marketing engagement and sales outbound
Manage ABM tech stack (Demandbase, Sendoso) and pilot new 3rd-party industry vendors and influencer co-marketing opportunities to fuel acquisition efforts for top accounts
Collaborate and partner with Sales Development and Business Development Representatives to own and optimize lead hand-off processes and conversion targets
Measure and communicate progress to meeting and exceeding key performance indicators (KPIs) across campaign channels. Analyze, assess, and identify areas for improvement