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Director of Product Marketing
Company | Oura |
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Location | New York, NY, USA |
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Salary | $143000 – $206000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior, Expert or higher |
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Requirements
- 10+ years of experience in product marketing, with at least 5 years working in hardware (consumer electronics, wearables, devices, etc.)
- Exceptional communication skills, both written and verbal—you can translate nuance into clarity, and complexity into simplicity
- A strong visual communicator: you’re the person who builds tight decks, clean slides, and memorable one-pagers that move ideas forward
- Experience managing and mentoring a talented team of product marketers
- A highly organized and level-headed approach, even when juggling multiple moving pieces and stakeholders
- A deep understanding of the product lifecycle, from early research and positioning to post-launch growth
- Strong cross-functional instincts—you know how to influence without authority and align stakeholders around shared outcomes.
Responsibilities
- Lead a team of product marketers responsible for launching, positioning, and growing our hardware and software experiences (one to be hired by this person when they start)
- Own the development of crisp, compelling messaging and positioning that translates complex technology into customer-first narratives
- Be responsible for multi-tasking on a broad range of products/projects, differing in scope and scale – integrating individual project narratives into a cohesive framework
- Build one-pagers, crisp slides, and briefs that bring ideas to life visually and persuasively—this is not a “nice to have,” it’s a key strength
- Collaborate closely with product management, brand / integrated marketing, creative, retail, and comms to shape product roadmaps, launch strategies, and customer education
- Partner with sales and CX to ensure product stories land across all touchpoints
- Roll up your sleeves and drive clarity in a fast-paced, highly cross-functional environment—managing inputs from many teams while keeping your team focused and calm
- Be a thought partner to leadership and an advocate for the customer, bringing insight and discipline to decision-making
- Track market trends, customer needs, and competitive dynamics to ensure our positioning is differentiated and relevant.
Preferred Qualifications
- Experience working on both B2C and B2B2C products
- Comfort navigating ambiguous and evolving strategies in a scaling company
- A passion for health, wellness, or human performance