Director – Strategic Planning - Consumer - Corporate & Healthcare

Director – Strategic Planning – Consumer – Corporate & Healthcare

6-10 years of experience in marketing/communications strategy and planning ideally within a strategy department/communications environment specializing in strategic insight generation within the Québec market.
Understanding of cultural brand strategy with familiarity of work within PR, digital and social media.
Expertise in the marketing and communications industry.
High level of comfort with research techniques and resources and insight generation.
Demonstrated experience with analytics and analyzing data (not necessarily just pulling data but also manipulating it).
Clear and compelling presentation skills in both French + English.
Agility in working style – demonstrated ability to work against tight timelines and to work collaboratively.
Excellent verbal and written communication in both French + English with the capability to construct and support arguments.

Advances abilities to lead market-specific engagements – with supervision and guidance from a senior member of the team.
Acquires professional, mature presence in the team and client relationship, and shows strong presentation skills.
Proactively identifies potential challenges with the research plan, creative brief, making recommendations for improvement prior to completion.
Initiates and helps to execute strategic process, from research plan to creative brief, for approval from more senior leads. Co-leads client projects/ assignments.
Mine data, research, and intelligence reports for insights and implications.
Develop an immersive understanding of a product or brand’s market dynamics, customer mindset, competitive actions and industry trends.
Derive and articulate insights that will drive behavior change.
Cultivate strong relationships with staff, internal partners, and clients including counseling junior staff.

No preferred qualifications provided.