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Analyst – Performance Media Analytics
Company | Horizon media |
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Location | New York, NY, USA |
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Salary | $64350 – $75000 |
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Type | Full-Time |
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Degrees | Bachelor’s |
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Experience Level | Entry Level/New Grad |
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Requirements
- Bachelor’s degree required plus 0 to 1 years of industry experience
- Coursework in statistics, mathematics, computer science, or engineering
- Working knowledge of digital display media; programmatic knowledge is a plus
- Strong analytical skills, including the ability to analyze raw data, draw conclusions, and make recommendations based on forecasted outcomes
- Basic proficiency with Microsoft Excel and PowerPoint
- Time-management and collaborative team skills
- Academic or applied exposure to programming/scripting (SQL, R, or Python)
- Excellent verbal and written communication skills, with ability to tell a story using technical findings
- Entrepreneurial drive and a passion to learn about any new programmatic/digital media technology
- A supporter of and advocate of diversity, equity, and inclusion
Responsibilities
- Analyze information to bring forward insights and recommend optimizations to improve long-term results
- Support development of reports and dashboards to clarify results at scale
- Support the design and implementation of tests, data-driven processes and tools to advance client goals and Performance Media capabilities
- Support development of KPIs and reporting methodologies / forecasts to advance brand goals
- Communicate concise data points, trends, and measurement strategies to a broad audience – from development and technical experts to traditional brand managers
Preferred Qualifications
- Experience with BI or dashboard tools such as Tableau preferred