Product Manager II – Web
Company | Momentive |
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Location | Ottawa, ON, Canada |
Salary | $Not Provided – $Not Provided |
Type | Full-Time |
Degrees | |
Experience Level | Senior |
Requirements
- 5+ years of product management experience, ideally across B2B enterprise and sales-assisted funnels
- Exceptional written communication and presentation skills for executive audiences
- Highly detail-oriented with proven ability to lead data-informed decisions and MQL-focused growth
- Experience in web experimentation, personalization, and conversion optimization
- Strong cross-functional collaboration across Marketing, Sales, and Engineering
- Experience with the following tools: Amplitude, GA4, Eppo, Crazy Egg, Tableau, GTM, Jira, Confluence
Responsibilities
- Lead product strategy and execution for high-impact web experiences—including homepage, lead-gen flows, and personalization
- Collaborate with Marketing and RevOps to define, measure, and evolve MQL criteria, tooling, and workflows
- Develop and maintain KPI reporting and executive dashboards that clearly connect web experience to MQL volume, incremental signups, and demo form completions
- Leverage tools like Amplitude, GA4, Tableau, and SQL to drive experimentation, validate UX hypotheses, and improve performance of new components aligned to enterprise goals
- Partner with Design and Engineering to modernize and scale core web elements—like header navigation, video modules, and animations
- Balance net-new initiatives with ongoing optimization of SEO-driven blogs, demo landing pages, and logged-out flows that directly impact sales-assisted funnel growth
- Drive cross-functional alignment and roadmap influence, translating business goals into product improvements that increase conversion across enterprise and demand gen funnels
Preferred Qualifications
- Management consulting or startup experience is a strong plus