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Sales Consultant

May 16, 2025May 16, 2025

Sales Consultant

CompanySwickard Auto Group
LocationPalo Alto, CA, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
Degrees
Experience LevelJunior

Requirements

  • Minimum of one year of experience in automotive sales or comparable sales experience
  • Strong communication, interpersonal, and negotiation skills
  • A passion for the automotive industry and a genuine desire to help customers
  • Excellent product knowledge and the ability to learn about new vehicle features quickly
  • Self-motivated, with a drive to succeed and achieve sales targets
  • Professional appearance and demeanor
  • Valid driver’s license with a clean driving record
  • A positive and enthusiastic attitude

Responsibilities

  • Greet and qualify potential customers, establishing rapport and identifying their needs and preferences
  • Conduct thorough needs assessments, understanding budget, desired features, and intended vehicle use
  • Showcase vehicles, highlighting features and benefits that align with the customer’s needs
  • Answer questions about vehicle specifications, performance, and technology
  • Offer test drives and demonstrate vehicle operation
  • Negotiate the sale price, financing options, and trade-in value (if applicable)
  • Secure customer commitment through a purchase agreement
  • Follow up with customers after the sale to ensure satisfaction and build long-term relationships
  • Maintain a deep understanding of the dealership’s inventory, including features, pricing, and competitive advantages
  • Stay informed about market trends, competitor offerings, and new vehicle launches
  • Develop and implement sales strategies to meet individual and dealership sales targets
  • Utilize the dealership’s CRM system to track customer interactions and sales progress
  • May participate in marketing initiatives, such as attending sales events or showcasing vehicles at community gatherings
  • Assist with preparing vehicles for sale (ensuring cleanliness, proper signage, etc.)
  • Maintain a professional appearance and demeanor throughout the workday
  • Adhere to all dealership policies and procedures
  • Other duties as assigned

Preferred Qualifications

    No preferred qualifications provided.


TaggedFinance & Operations & StrategyInside SalesJuniorSales & Account ManagementSwickard Auto Group

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