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Manager – Social Media – Consumer Products-Celebration

Manager – Social Media – Consumer Products-Celebration

CompanyThe Walt Disney Company
LocationCelebration, FL, USA
Salary$Not Provided – $Not Provided
TypeFull-Time
DegreesBachelor’s
Experience LevelExpert or higher

Requirements

  • 10+ years digital marketing with ecommerce experience
  • Extensive experience with social media platforms and related tools
  • Understanding of online/offline data including its use in the digital and social space
  • Strong grasp on analytics, measurement, and proper test structures to help coach team on their advanced analysis and testing
  • Familiarity and ability to improve team’s use of work management platforms such as Workfront, JIRA, Smartsheets, etc.
  • Comfort with high level of autonomy
  • Can distill very technical details into understandable everyday terms that motivate action through aligned values and goals

Responsibilities

  • Lead paid/organic social ecommerce strategy for Direct-to-Consumer Retail and drive this forward
  • Manage and lead a team across paid and organic social media for consumer products businesses
  • Support team and influence organization to run using optimal campaign and ad setup, including best practices for product data feeds
  • Continue growth of in-house teams and responsibilities with an eye toward efficiency
  • Owner of social media activation platform suite including future partnership additions
  • Work with our teams to identify and design (or use 3rd party) tools to improve efficiency
  • Partner across teams, organizations, and companies (media partners and agency) to improve overall technical setup and inter-departmental workflow

Preferred Qualifications

  • Any Marketing, Business, Social Media, Analytics, or Statistics degree/background is a plus.