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Senior Manager – Go to Market Strategist

Senior Manager – Go to Market Strategist

CompanyWoven
LocationPalo Alto, CA, USA
Salary$140000 – $230000
TypeFull-Time
Degrees
Experience LevelSenior

Requirements

  • 5+ years of experience in go-to-market strategy, product positioning, communications, or customer engagement roles
  • Proven ability to develop strategic messaging frameworks for technical or platform products
  • Excellent written, visual, and verbal communication skills; ability to tailor messaging for diverse technical and non-technical audiences
  • Strong project management skills and ability to independently drive initiatives forward
  • Experience working closely with product, engineering, and regional business teams

Responsibilities

  • Define and continuously refine Arene’s value propositions for different stakeholder groups (engineering, regional subsidiaries, Toyota executives, external partners)
  • Develop clear, audience-specific messaging and positioning for new product capabilities, tools, and services
  • Support go-to-market planning for new features and platform updates, including internal communications, stakeholder alignment, and launch readiness
  • Create and maintain core messaging assets (e.g., playbooks, slide decks, battlecards, feature briefs) to support stakeholder understanding and field enablement
  • Partner closely with product, engineering, regional, and business teams to ensure unified messaging across channels and initiatives
  • Track feature adoption, feedback, and competitive insights to inform communication strategies and adjust positioning as needed
  • Help craft executive presentations and strategic communications that advance Arene’s positioning within Toyota and the broader ecosystem

Preferred Qualifications

  • Experience with mobility platforms, developer tools, cloud technologies, or enterprise software solutions
  • Familiarity with software-defined vehicle (SDV) concepts or automotive technology landscapes
  • Experience working with or supporting global teams in complex organizational environments
  • Ability to simplify and structure complex information into high-impact narratives for internal and external stakeholders