Sr. E-Commerce Marketing Manager

Bachelor’s degree in business, marketing, graphic design, or related fields
3-5+ years of experience of digital marketing experience
2-3+ years of experience with Amazon Vendor Central or Seller Central
2-3+ years of experience with Amazon Advertising or similar e-commerce advertising platforms
Photoshop/ image design experience strongly preferred
Experience partnering with cross functional teams from sales & operations to product & brand marketing
Previous experience or willingness to learn content management platforms (salsify)
Strong project management and interpersonal skills; ability to juggle multiple projects at one time and self-prioritize workload

Product page setup & management for Amazon
Owning paid media strategy (On & Off-Platform) for Amazon, including campaign setup, optimizations, & reporting
Structure & own marketing plans that align with each channels’ sales growth goals
Creation & management of brand store content
Creation of custom carousel images, enhanced content (Basic & Premium A+), & other digital assets
Experiment with all marketing/advertising tactics Amazon has to offer (Content A/B Testing, Email Campaigns, Brand Posts, etc)
Owning & launching media strategies for up-and-coming e-commerce platforms
Partnering closely with internal teams to manage the catalog lifecycle, lead successful product launches, & ensure Cricut’s image is harmonized across all e-commerce platforms