Head of Web Digital Experience
| Company | Qualtrics |
|---|---|
| Location | Provo, UT, USA |
| Salary | $Not Provided – $Not Provided |
| Type | Full-Time |
| Degrees | |
| Experience Level | Senior, Expert or higher |
Requirements
- 7+ years of experience in digital experience design, web development, or product management, with a focus on user experience and customer engagement.
- Proven track record of leading cross-functional teams, specifically managing teams of web product managers and UX designers.
- Strong analytical skills with experience in utilizing web analytics tools (e.g., Google Analytics, Adobe Analytics) to inform decisions.
- Deep understanding of UX/UI design principles, accessibility standards, and best practices.
- Excellent communication skills, with the ability to inspire and engage diverse stakeholders.
Responsibilities
- Lead the vision, strategy, and execution of the company’s web digital experience initiatives.
- Manage a team of web product managers and UX designers to develop and optimize web user experience, functionality, and information architecture, improving engagement and satisfaction.
- Collaborate with analytics, brand marketing, and engineering teams to ensure alignment and cohesion in digital efforts.
- Work closely with web development to build digital experiences and create a strategic roadmap for both the front and back end of Qualtrics.com.
- Set goals and report on KPIs for the global website for awareness, conversion, and pipeline.
- Develop and implement innovative website functionality that enhances user value and achieves business objectives.
- Conduct usability tests, gather insights, and implement learnings in a timely manner.
- Stay updated with industry standards and emerging technologies to keep our digital presence at the forefront.
- Foster an environment of innovation and creativity within your team, encouraging professional development and collaboration.
- Set and maintain SLAs for standard web production, implement process and project management frameworks to improve operational efficiencies.
Preferred Qualifications
- Experience in SaaS or technology-focused companies.
- Familiarity with Agile methodologies and project management tools (e.g., Jira, Asana).
- Background in data science or experience with A/B testing and conversion rate optimization.
- Knowledge of SEO best practices and digital marketing strategies.