Sr Analyst-Digital Brand Advocate

Bachelor’s Degree Business, marketing, finance, statistics or related field and 4-5 years e-commerce/digital/Retail Merchandising, Digital Marketing or Vendor Management
Experience in vendor management systems, digital marketing, ecommerce, and merchandising
Proven experience with major consumer brands and how to support/ differentiate them in the digital space
Experience in optimizing flexible fulfillment models with a multi-channel retail

Analyze key performance indicators to identify opportunities to improve the online experience and drive conversion
Leverage inputs from CSAT, reviews and Q&A to continuously improve the overall customer experience for assigned brand(s)
Act as the subject matter expert for the supported brand(s) assortment and strategy
Primary point of contact for issues pertaining to online SKU presentation and brand performance.
Build and lead presentations with suppliers and merchants to support strategic plans and analyze execution.
Provide accurate reporting and insights across the digital channel related to content, product information, assortment and competitive gaps/opportunities
Effectively improve conversion and basket by leveraging data to optimize cross-sell, up-sell and bundling strategies
Create project plans and align with merchandising and supplier to drive execution.
Analyze competitive data to provide SKU and pricing optimization recommendations
Utilize knowledge of the shopping funnel and site technologies to optimize the search and browse experience for assigned brand(s)
Work closely with content management to both optimize premium content for assigned brand(s) as well as prioritize execution to maximize returns
Serve as a mentor for less experienced Analysts
Individual Contributor