Associate Manager – Marketing Communications
Company | Stryker |
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Location | San Jose, CA, USA, Dallas, TX, USA, Chicago, IL, USA, Phoenix, AZ, USA, Denver, CO, USA |
Salary | $87600 – $186700 |
Type | Full-Time |
Degrees | Bachelor’s |
Experience Level | Senior |
Requirements
- Bachelor’s degree in marketing communications, communications, marketing or a related field
- 6+ years of work experience required
Responsibilities
- Develop and implement annual marketing communication plan with comprehensive marketing strategies aligned to overall business goals
- Partner with the Marketing Team to define, produce and execute omnichannel marketing campaigns
- Develop and measure message effectiveness and pivot when necessary to drive customer engagement
- Monitor and analyze campaign performance, making data-driven adjustments as needed
- Manage and maintain campaign calendar for external communication activities to track project status, establish priorities, and traffic deliverables
- Ensure consistent branding and messaging across all marketing channels and materials
- Seek out opportunities to enhance and expand our customer reach via communications through best practice sharing across the business unit and extending into the industry to build a strategy for maintaining our competitive advantage
- Monitor key competitor communications, use insight to make recommendations as to how to enhance Stryker’s communication performance and create differentiation for our customers
- Hold team accountable to deliver high quality results with passion, energy, and drive to meet business priorities
- Mentor, develop and influence across the business, intentionally building cross-divisional relationships
- Maintain a high degree of self-motivation, generate fresh ideas and foster positive team interaction
- Lead a team of professionals, develop employees, which includes hiring, communicating company policies, coaching and counseling, administering performance appraisals, and enforcing company policies through appropriate disciplinary measures
- Create and manage budget and allocate resources effectively
- Manage key agency partners for the business unit, monitoring spend, agency performance, areas of opportunity and service levels
Preferred Qualifications
- Working experience in marketing communications or marketing experience in medical device industry or healthcare
- Preferred knowledge of the big picture marketing framework, or similar marketing competencies
- Robust marketing communications skillset
- Excellent presentation and interpersonal communications skills
- Strong analytical and problem-solving skills
- Demonstrated effective managerial skills
- Attention to detail and demonstrate ability for follow-up
- Proven track record of high performance
- Experience creating integrated marketing communication plans, and a track record of hitting key performance indicators
- Ability to be persuasive in the absence of organizational authority
- Must be able to understand and work within complex interdivisional procedures and policies
- Demonstrated proficiency in Microsoft Office (Excel, Word & PowerPoint)
- Familiarity with project management, sales enablement and social media platforms