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GTM Engineer
Company | Orb |
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Location | San Francisco, CA, USA |
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Salary | $150000 – $190000 |
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Type | Full-Time |
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Degrees | |
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Experience Level | Senior |
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Requirements
- 5+ years in a GTM, RevOps, or Growth Engineering role at a B2B SaaS company.
- Deep Salesforce experience (Sales Cloud, reporting, lead lifecycle design). Certifications are a plus.
- Hands-on skills with SQL, marketing automation tools (like Pardot), and enrichment workflows.
- Strong builder mindset—you automate before you document.
- Familiarity with tools like Clay, Chilipiper, Gong, and data orchestration platforms.
- A fast learner with excellent problem-solving instincts and a bias toward action.
- Comfortable working cross-functionally with Sales, Marketing, and Product.
Responsibilities
- Build and scale intelligent lead scoring, routing, and enrichment pipelines using data from Salesforce, Account Engagement (Pardot), Clay, Koala, and Chilipiper.
- Design and execute automated plays across the funnel—from inbound prioritization to outbound personalization and post-demo engagement.
- Maintain and enhance integrations across SFDC, Pardot, Clay, Chilipiper, and other growth tools.
- Lead technical projects involving data warehousing, enrichment APIs, and marketing ops infrastructure.
- Ensure data quality, hygiene, and accessibility across systems.
- Launch and manage outbound and intent-based prospecting workflows, leveraging data signals (job changes, stack signals, etc.).
- Implement feedback loops to continuously optimize messaging, segmentation, and response rates.
- Partner with Sales to accelerate velocity and improve conversion rates through automation.
- Develop real-time dashboards for pipeline visibility, ARR forecasting, and marketing attribution.
- Surface actionable insights to guide GTM prioritization and sales territory strategy.
Preferred Qualifications
- Can build pipeline at scale – High-value accounts are engaged with precision, resulting in faster deal cycles and better conversion.
- Automate our GTM engine – Low manual overhead, high adoption across tools, and real-time insight into funnel performance.
- Have a data-driven approach – Marketing and Sales decisions are informed by clean, timely, and actionable GTM data.