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Growth Marketing Manager
| Company | Hebbia |
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| Location | New York, NY, USA |
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| Salary | $160000 – $190000 |
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| Type | Full-Time |
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| Degrees | |
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| Experience Level | Senior |
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Requirements
- 5+ years of experience in growth or performance marketing, ideally at a B2B SaaS startup.
- Proven success running paid campaigns across LinkedIn, Google, and other performance channels.
- Comfortable owning the funnel from traffic to conversion to handoff.
- Analytical mindset—you love digging into dashboards and can tell a story from data.
- Entrepreneurial, agile, and not afraid to try (and fail at) new ideas.
Responsibilities
- Launch and optimize multi-channel campaigns across paid, organic, email, and event channels.
- Own and iterate on landing pages, A/B tests, and funnel optimization tactics to improve conversion rates.
- Analyze campaign performance, user behavior, and funnel metrics to make data-driven decisions.
- Collaborate with Sales on lead scoring, MQL generation, and handoff processes.
- Manage SEO and content distribution strategies to boost visibility and inbound interest.
- Own the marketing stack (e.g., Hubspot, Google Analytics, LinkedIn Ads, Webflow).
- Identify new growth levers—from influencer plays to ABM pilots—and test them quickly.
- Report on KPIs, growth insights, and experiments directly to the leadership team.
Preferred Qualifications
- Experience with tools like HubSpot, Google Analytics, Webflow, Mixpanel, and Figma a plus.
