Assistant Director of Strategic Communication
Company | Louisiana State University (LSU) |
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Location | Opelousas, LA, USA |
Salary | $38000 – $50000 |
Type | Full-Time |
Degrees | Bachelor’s, Associate’s |
Experience Level | Mid Level, Senior |
Requirements
- Associates or Bachelors degree in communications, journalism, public relations, marketing or a related field.
- Proficient in Adobe Creative Suite handling various software tools like Photoshop, Illustrator and InDesign.
- Experience with Microsoft office Suite
- Experience with Photography, videography, lighting and audio equipment.
Responsibilities
- Assist in the development and execution of strategic marketing and communications plans to support the university’s brand and outreach efforts.
- Work collaboratively with faculty, staff, and external partners to ensure cohesive messaging across all platforms.
- Write, edit and produce a variety of content in both digital and print formats, including press releases, news articles, newsletters, and social media posts. Ensure all content aligns with the university’s messaging and branding guidelines.
- Assist in planning and executing marketing campaigns that promote university programs, events and initiatives.
- Support athletic marketing efforts, including creating promotional content, assisting with game-day marketing and coordinating outreach initiatives for athletic events.
- Collaborate with internal and external stakeholders to ensure campaign success
- Develop engaging multimedia content for digital advertising, television, web, and social media.
- Produce, record, and edit recruitment and marketing videos for distribution across social media, web, email, and digital signage.
- Maintain and operate video, audio, and lighting equipment.
- Provide support for public relations efforts, including drafting press releases and coordinating media outreach.
- Assist in the management of the university’s content management system and social media accounts.
Preferred Qualifications
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No preferred qualifications provided.