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Brand Creative Producer – Marketing & Promotions – Streaming

Brand Creative Producer – Marketing & Promotions – Streaming

CompanyNetflix
LocationLos Angeles, CA, USA
Salary$170000 – $290000
TypeFull-Time
Degrees
Experience LevelSenior, Expert or higher

Requirements

  • Minimum 7+ years of experience in brand marketing and program execution, preferably with experience in an entertainment or agency environment.
  • Deep experience and understanding of global brand nuances and program management – working on fast-paced projects that involve multiple stakeholders, content production, and media activations.
  • Ability to cultivate relationships and efficiently communicate across multiple cross-functional partners – internal, external and agency partners.
  • Operational management within a film or TV studio environment is a plus.
  • Prior relationship management experience is a must.
  • Strong attention to detail and analytical problem-solving skills.
  • Excellent written and verbal communication skills.
  • Bias to action, proactive & innovative by nature.
  • Understand, advocate, and embody the company’s values and team goals.

Responsibilities

  • Input into creative development and operations teams to ensure we can both produce and scale campaigns for global activation.
  • Review all creative concepts for feasibility, ensuring that campaign can be made on-time, on-budget and within reasonable risk of our legal/BA parameters.
  • Partner closely with the Creative Development team on campaign planning rollout and in selection of creative partners, if applicable. Own development of agency SOW/estimate, if applicable.
  • Develop a project plan that drives timeline, budget and key cross-functional stakeholder milestones. Partner with the lead creative agency to develop and adhere to the plan.
  • Partner closely with the Creative Development team for flawless and impactful campaign execution. This includes driving executional oversight and coordination of all campaign elements (video, print/ooh, talent/legal, influencer kits, digital, social media/content, activations/events, PR, etc.) from pre-production through post, partnering closely with brand creative team as well as cross-functional stakeholders and external agency partners.
  • Act as key liaison to the brand management team and agency partner.
  • Own and manage budgets, including reviewing and negotiating production/talent estimates/bids.
  • Anticipate bottlenecks and propose solutions in advance. Lead problem-solving when elements of a campaign go off-course during execution – making key decisions so we can continue to deliver without compromising overall creative vision.
  • Act as the co-lead alongside the creative team in any bespoke AV production/shoots to ensure the smooth running of the production, taking into account all requirements.
  • Ensure all necessary assets are reviewed, approved and delivered on-time – to all necessary cross-functional partners (internal, external and agency partners).
  • Coordinate with key internal Netflix teams for optimal amplification of the campaign.
  • Manage all tasks and resourcing on key projects so they move smoothly and efficiently and all tasks are properly assigned.
  • Input into workflow and resource management for the entire team, anticipating and planning for thoughtful freelance and agency support.

Preferred Qualifications

  • Operational management within a film or TV studio environment is a plus.