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Marketing Manager
| Company | Packard Culligan Water |
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| Location | Hopkins, MN, USA |
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| Salary | $75000 – $85000 |
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| Type | Full-Time |
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| Degrees | Bachelor’s |
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| Experience Level | Senior |
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Requirements
- Five years of professional consumer marketing experience, including a proven track record in campaign execution and brand management
- Strong analytical and problem-solving abilities
- Project management expertise
- Ability to work in a fast-paced environment
- Strong knowledge of Microsoft Office (Excel, Word, Outlook)
- Salesforce and Marketing Cloud knowledge preferred
- Bachelor’s degree in Marketing, Business, or a related field preferred
Responsibilities
- Lead and execute marketing programs with agency partners and dealership managers
- Develop and manage multichannel campaigns to attract and retain customers
- Optimize content across customer touchpoints, ensuring brand consistency
- Analyze market trends and customer insights to enhance outreach strategies
- Track and evaluate marketing campaign performance, identifying growth opportunities
- Collaborate with stakeholders on promotions, branding, and advertising initiatives
- Oversee website conversion rates and promotional effectiveness
- Partner with media organizations and advertising agencies to amplify brand awareness
Preferred Qualifications
- Salesforce and Marketing Cloud knowledge preferred
- Bachelor’s degree in Marketing, Business, or a related field preferred
